If you want to boost your SEO ranking, you will need to have great content for your website. As of now, Google search is the most popular search engine, and they likely want to each of their searching result is unique, in another sense, original and great content. Thus if your website content is great, it not only make the better website but also improve your site's ranking. So here are some tips to create a great content which I found on the Internet.
1/ Create Original Content:
As I said above, the first and foremost to make a great website is original content. Original content comes from original idea which is new, unique and was create by yourself.
2/Focus on Strong Headlines:
A good headline will attract people and get them interested in finding out that content. Based on the statistics from CopyBlogger, 80% visitors will read your headlines, but only 20% of them will read the rest of your content. That's why the headline is as important as the content itself.
3/Make the Actionable Content:
The best content will give the reader what they want to find and how to apply it after finish reading. The content should provide them the information and the mean to use the material, such as giving out tips, or examples.
4/Provide Answers:
As I said above, what people want to get when reading your content is the answer. Your content must have their answers which they are looking for, and they dont just want answer, they want it fast. So your content must be easy to scan and quickly to provide answer.
5/Be Accurate:
Your content must be original, but it doesnt mean it was baseless, come from nowhere. In order to provide the accurate content, you must searching for relevant topic and get down the basic of your idea and then gradually develop that. It is also important that any statistic you state can be verified and linked to the source.
6/ Adding Images and Videos:
Adding images and Video to your post not only make your content look more livelier but also help the reader easier to understand. People learn differently, some learn better by seeing, others learn better when they hearing, while some persons prefer reading. So providing them images and videos can get them more interested in your content.
7/ Short and Pointed Content:
People come to your website to look for their answer, and they want to get it fast. So there is better than a brief, pointed post that is filled with information.
8/ Continual Updates:
In order to have the active status in the search engine, your website must be updated regularly with new content.
Source: blog.kissmetrics.com/ingredients-of-great-content
